Welcome to Crafting Brands

We help brands & businesses on a mission to bring positive change to the world.

We apply customer centric methodologies to empower conscious brands to expand their reach and scale their influence for good.

Good brands are more than products. Great brands fulfil customer dreams and generate impact for people and the world. Our goal is to provide our clients with competitive advantage in the connected world and empower these conscious brands to expand their reach with products and services that people love and share.

Through years of experience we learnt that successful purpose-driven organisations have passion but it’s not for their unique idea or way they do business. It’s for seeing a problem and providing a solution. They are passionate about reaching the destination, not their particular patented route.

We effectively use design to nurture our clients’ projects. We consider our clients partners and strive to achieve results there are both effective for our client, and easy to use and attractive for the end users.

Here what we can immediately bring to the table:


Capturing Opportunities / Addressing Problems / Defining Goals
Trust, empowerment, and intelligence will redefine customer experience as we know it.

We believe invention beats convention and
Human insights and fresh ideas drive us through every stage.
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To Launch your app or redesign your
checkout process.
We help businesses grow, launch products, and build enduring relationships with their communities

We will align your vision and strategies with your market, and achieve a broader impact with your customers.
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We build brands that inspire
We enhance customer relationships and transform your user interface into revenue.

We are creative designers with experience developing user-centered digital products and helping good ideas to spread.
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Design thinking, first used to make physical objects, is increasingly being applied to complex, intangible issues, such as how a customer experiences a service, or to create an appropriate for your company, matching your vision with the right assets and strategy to communicate with your audience.

Those models—primarily diagrams and sketches—supplement and in some cases replace the spreadsheets, specifications, and other documents that have come to define the traditional organisational environment. They add a fluid dimension to the exploration of complexity, allowing for nonlinear thought when tackling nonlinear problems. This innovative concept of empowering people’s lives as part of your core business is spreading fast. The expectations are growing as well.

The once invisibles and the marginalised are benefiting from this idea. Across the world, attitudes are changing. Old certainties about tightly defined roles for government, civil society and business are dissolving. The social sector organisations are becoming more businesslike, and business is looking ever more to delivering sustainable value and we are very proud to be part of these transformations.

Join us!

We collaborate with amazing networks
of professionals and institutions